This New CBD Product Can Dramatically Improve Women’s Sex
In 1998, the FDA first approved Viagra, normalizing the conversation around male sexual pleasure. However, for the next two decades, the subject of female orgasm remained taboo. Now in the post-# metoo era, women finally have their moment of sexual empowerment, making it an opportune time for a femtech company to capitalize on a new female orgasm enhancer.
Vella Bioscience, Inc. recently published Plaisir Vella serum for women, a pre-play serum clinically shown to promote more frequent, intense and satisfying orgasms for cis women at all ages (consenting) or at all stages of life. The company has big names in the field of sexual health, including Scientific Director Harin Padma-Nathan, MD, FRCS, FACS – who is best known for his research that helped create Viagra and Cialis.
Related: What Happens To Your Body When You Have Sex, Say Science
“Fear of labels and sexual shame have kept women from claiming their basic right to sexual satisfaction,” Bulbul Hooda, brand creator and chief marketing officer of Vella Bioscience, Inc. told ETNT Mind + Body. “However, we are seeing major shifts in the cultural acceptance of female sexual pleasure in society today. Over the past year, the search terms ‘signs of female arousal’ and ‘pleasure’ increased by 5,000%, “sexual arousal disorder” increased by 300%, “sexual wellness products” increased by 120%, and “G-spot” increased by 170%. “
This isn’t the first company to ride waves of cultural change and capitalize on what appears to be a moment of sexual empowerment. A few weeks ago, the sexual instruction site OMGYES teamed up with researchers from Indiana University School of Medicine publish a study in the academic journal PLOS One who revealed new techniques that women can use in bed to make sex more enjoyable.
Using proprietary CBD technology, Vella created her new serum that apparently works by penetrating the skin to relax smooth muscle tissue in the vagina and clitoris, encouraging arousal and orgasm. The serum is applied topically using just three pumps, almost immediately increasing blood flow and engorgement of the clitoris.
“Unlike most CBD products which claim to offer an overall body effect, Vella provides precise delivery. Our active CBD ingredient is a pure, nano-encapsulated molecule that allows for accurate and deep dosing.”
In a study of women aged 23 to 75, 90% reported improvement in orgasm, of which 60% felt increased arousal, 60% experienced increased ease of orgasm, 40% reported an increased frequency of orgasm and 40% reported increased satisfaction with their orgasm. The serum is available in a single use dose ($ 8) and also in a multi-use jar ($ 65) at Vella website. They suggest applying it to the body 15 to 25 minutes before sexual activity or solo play.
It should be noted that the company has already received high praise for its CBD sex products. “To my surprise and pleasure, Vella kept her promises,” wrote one PopSugar review last year of Topical MannaSX Vella. (Note: Vella Bioscience is a derivative company by Manna Molecular, the creator of Topical MannaSX Vella.) “The first thing I noticed after applying it was that I woke up much faster. This is especially beneficial to me because, as a reactive type of desire, as opposed to spontaneous desire, sometimes it can take a little time and attention to get me aroused. Most nights that is not a problem. But life can be busy and stressful, and sometimes I don’t have the time or the patience to wait for my mind to clear so that I can fall into my body. “
She continues, “The ease of arousal quickly transformed into increased stimulation throughout, enhancing the whole experience. Usually I only experience pleasure with the clitoris or the direct. G-spot stimulation, but when I used the serum, it felt like my whole vaginal wall was filled with pleasure points. “And for more information on what sex you can use, see here The Sex Position That Secretly Helps You Sleep Better, says a new study.