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Innovative New Digital Patient Engagement Solution Enables Dynamic Personalization and Better Outcomes

TEL AVIV, Israel and ALISO VIEJO, Calif., July 6, 2022 /PRNewswire/ — UST, a leading digital transformation solutions company has announced that it will strengthen its presence in the health technology market with a strategic investment in well beatena pioneering Israeli start-up that adds a human touch to health care through patient-centric behavioral AI. The investment in Well-Beat is the latest example of UST accelerating the adoption of emerging healthcare technology solutions and transforming lives through the power of technology.

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By investing in Well-Beat, UST is helping to bring one of the success stories of innovation Israel start-up technology ecosystem to a wider global market. Combining the size and scale of UST with the agility of Well-Beat, this strategic investment will put digital transformation to work for patients at a time when healthcare delivery systems are strained and smart engagement of patients is increasingly critical.

“At UST, we work with academics, innovators and entrepreneurs from across the global start-up community to bring the best transformational solutions to market. However, we only invest directly in less than one percent of our partnerships – those that represent the best of the best emerging health technologies. Well-Beat has earned its reputation as a successful innovator in the rapidly changing health technology space, and we are excited to offer a platform form that allows them to continue their revolutionary work,” said Sunil Kanchichief information officer Director and Chief Investment Officer, UST.

UST, in collaboration with Well-Beat, has created a first-of-its-kind digital patient engagement software-as-a-service (SaaS) solution that dynamically adapts to each patient over time, provides personalized conversation guidelines to the clinician at the point of care, delivers personalized prompts that are shaped by each patient’s profile and helps deliver direct and indirect behavior-guided motivational nudges to patients based on over 1,400 factors unique.

Using information gathered through medical records, connected devices, and short patient surveys, Well-Beat’s technology dynamically adapts communication with patients to deliver intelligent interventions and highly personalized experiences. Additionally, this latest patient engagement solution designed in collaboration with UST is able to operate seamlessly within the existing health technology ecosystem of any healthcare delivery organization. This includes using electronic health record (EHR) systems, public cloud providers, patient registries, and existing wellness or care management applications.

Able to operate without imposing changes to existing workflows or integrating with a new platform, this dynamically customized digital patient engagement solution is designed to help healthcare organizations achieve better returns. on their existing IT investments, as well as achieve higher response rates and better engagement through their communication channels.

“As healthcare moves beyond the four walls of the hospital, the behavioral AI-based patient engagement solution UST has built with Well-Beat enables healthcare organizations to effectively engage high-risk patients, which improves outcomes of care,” said Raj Gorla, Managing Director, UST ContineoHealth.

“Well-Beat is excited to strengthen its relationship with UST. The increased collaboration and ability to leverage UST’s vast experience and resources will help us continue to provide a personalized approach to patients,” said Ravit Ram Bar-Deaco-founder and CEO, Well-Beat. “We believe UST’s leadership and expertise across the entire health technology ecosystem and continuum is tailor-made to complement our strengths as we seek to bring new products to market.”

About UST:

For over 22 years, UST has worked alongside the world’s best companies to drive real impact through transformation. Powered by technology, inspired by people and driven by our purpose, we partner with our customers from concept to operation. Using our agile approach, we identify their key challenges and craft disruptive solutions that bring their vision to life. With deep domain expertise and a scalable philosophy, we embed innovation and agility into our clients’ organizations, delivering measurable value and lasting change across industries and across the globe. Together, with over 30,000 employees in over 30 countries, we are building for unlimited impact, touching billions of lives in the process. Visit us at

About WellBeat:

Well-Beat provides a next-generation patient behavior change solution powered by human behavior, expert understanding, and proprietary, data-driven technology. At its core, the solution enables healthcare providers and organizations to dramatically increase patient engagement and treatment regimen adherence.

The company’s mission is to bring humanity to healthcare by increasing the level of patient engagement and personal responsibility for their health and wellness regimen. By integrating Well-Beat information into their daily practices, healthcare providers can drive more effective face-to-face meetings with patients, as well as smart digital interventions, to ultimately deliver the program and approach to Well-Beat. -be the most suitable for each patient. By tailoring personalized interactions to each patient, Well-Beat enables healthcare organizations to boost operational efficiency, increase revenue and reduce long-term healthcare costs, while maintaining treatment levels. . Learn more at

Media contacts, UST:

Tinou Cherian Abraham
+1 (949) 415-9857

Merrick Laravea
+1 (949) 416-6212

Neha Misri
[email protected]

Media contacts, United States:

[email protected]

Media contacts, Australia:

Team Lewis
[email protected]

Media contacts, UK:

FTI Council
[email protected]




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