Vella Bioscience, Inc. Goes Out to Use Science for Good Sex
LOS ANGELES, May 3, 2021 / PRNewswire / – Vella Bioscience, Inc. today announced it was founded as a femtech company committed to harnessing science for the sexual empowerment of every woman. The company launches with its revolutionary flagship product – Vella for women Pleasure Serum, a one-of-a-kind pre-play topical serum to promote more frequent, intense and satisfying orgasms for every cis woman – whether solo or with a partner.
Founded by a team of medical researchers, scientists and beauty industry experts, Vella leads the intersection of exclusive science and luxury beauty for sexual well-being. Over the past century, men have enjoyed powerful medical support for their sexual well-being, but supporting female sexual well-being has been seen as too complex. Dr. Harin Padma-Nathan, the main principal investigator for Viagra® and Cialis®, alongside Dr. Michael frid, saw the opportunity to simplify women’s sexual well-being strategies. With proprietary nano-encapsulated CBD technology, the two industry pioneers created Vella for women Pleasure serum that works deep beyond the skin to relax smooth muscle tissue in the vagina and clitoris, making cis women ready to orgasm.
“We hope to see Vella spark a new sexual revolution – that of sexual orgasms, equality and liberation,” said Scientific Director Dr. Harin Padma-Nathan. “Vella is sensual intelligence in a bottle. She empowers women over their sexual pleasure, regardless of their age, sexual orientation or stage of life.”
Vella Bioscience, Inc. was established under the vision and direction of the CEO Nial DeMena, which brought together co-inventors and industry pioneers Dr Padma-Nathan and Dr Frid to lead the development of Vella for women Pleasure Serum. The team’s fierce commitment to putting women first and promoting a sexual empowerment movement is evident in the strong representation of women in leadership.
Vella Bioscience, Inc. is led by the Co-Founder and Chief Operating Officer Carolyn Wheeler and brand designer and chief marketing officer Bulbul Hooda, both of whom bring undeniable prowess in business and luxury goods. The company is also bolstered by a Scientific Advisory Board and a Board of Directors comprised of outstanding and highly respected women in their respective medical fields and in the beauty industry, including Nicole prause, Ph.D. and Lily garfield. With women at heart, Vella Bioscience, Inc. aims to break down labels and cultural boundaries that have prevented women from claiming their basic right to sexual satisfaction.
“The sexual well-being of women has not been taken seriously,” said managing director Nial DeMena. “We’ve seen the need for science and research from experts on female pleasure, and we’re committed to doing it right.”
Vella comes to market at a pivotal time, where major changes in the cultural acceptance of female sexual pleasure are occurring. Vella Bioscience, Inc. is leading the charge to show that women’s sexual well-being is integral to women’s health, happiness, and their right to pleasure.
To further strengthen its market position, Vella Bioscience, Inc. is in its final stages of a Seed Funding II round that will provide a post-monetary valuation of $ 50 million. This level of investment is truly a testament to the market’s enthusiasm for category expansion against a backdrop of increasing consumer receptivity and the power of a scientific approach led by industry titan Dr. Padma-Nathan.
Vella for women Pleasure Serum is a market first product and one of the many future innovations to come from the femtech company – further strengthening the promise of sexual empowerment for all women. The Pleasure Serum is a direct-to-consumer product available on the company’s website. Vella also plans to partner with major retailers from mid-2021. The 30 ml multi-use bottle retails for $ 65 and the 2ml single-use sachet retails $ 8.
For more information on Vella Bioscience, Inc. and its flagship product, visit vellabio.com.
About Vella Bioscience, Inc.
Vella Bioscience, Inc. is a femtech company committed to harnessing science for the sexual empowerment of every woman. At the heart of the company, women come first. Founded by a team of medical researchers, scientists and industry experts, Vella Bioscience, Inc. leads the intersection of proprietary science and luxury beauty for sexual well-being. Vella Bioscience, Inc. launches with its flagship first-class product, Vella Pleasure Serum, which is designed to give women the power over their pleasure. The first of its kind serum features proprietary nano-encapsulated CBD technology, which serves as the company’s technology platform to advance a product portfolio of radical innovations that further strengthen the promise of sexual empowerment for women. all the women.
Media contact: Megan Conner, 480-229-1427, [email protected]
SOURCE Vella Bioscience, Inc.